Once you have completed the Tourism Management programme, you can call yourself Bachelor of Science.
As a graduate, you can work in a variety of jobs, such as entrepreneur in the travel industry, (online) marketing manager or city marketing expert. For example, you work for municipalities, tour operators, tourist attractions or conference venues. Your role can range from developing campaigns at tourism organisations, and putting together sustainable trips to advising local authorities on everything related to tourism.
Product Manager
Take charge of a particular part of the organisation where you have found employment. As a Product Manager, you will conclude contracts with hotels, airlines and local agencies. All while travelling all over the place.
Marketing Strategist
You will be the brains behind the marketing of tourism organisations, campaigns and municipalities. As a Marketing Strategist, your creative approach and strategic thinking come together in a job where no day is the same.
City Marketing Expert
You advise local authorities on everything involving tourism. How to prevent overtourism, avoid concentrating tourists at one place in the city, and what municipalities should consider when opening a new attraction. You work as a Policy Officer, at a city marketing agency or as a freelance consultant.
Sustainable Travel Expert
You put together trips that allow tourists to enjoy themselves to their heart’s content, without the world paying a price. You consider the environment and local residents. You go for small-scale and unforgettable, not mass tourism and commercialism.
(Online) Marketing Manager
As an (Online) Marketing Manager, you make sure your product or organisation gets the attention it deserves. You think strategically, but bring your plans to life online and offline. You also manage a team, racking your brain to come up with creative solutions. Trends? You already know them. As a result, you know exactly how to trigger existing and new customers time and time again.
Entrepreneur
Start your own business in tourism. Invent an innovative product, offer customised tours, help organisations as a marketing agency and more. Work alone or with your team. In the Netherlands, or abroad. You have all the freedom to work for a more beautiful world.
Policy Officer/Advisor at the municipality
As a Policy Officer or consultant at the municipality, you will map out the route that will attract and retain more tourism. You will advise on recreation and tourism at the strategic and operational levels. You will also work with other local municipalities and regional and provincial authorities. Because having a vision is one thing, putting it into practice is another. You can do both.
Manager at a tourism organisation
A tour operator, hotel chain, airline, attraction or conference venue: as an executive, you manage your own team at one of these organisations.
A degree programme at Inholland University of Applied Sciences prepares you for a fully-fledged career in professional practice. Perhaps you want to develop further after graduation. The Tourism Management programme is a terrific basis for further studies, including abroad.
If you want to continue your studies, you might look into: